Chiefs HC Andy Reid has hilarious comment on Taylor Swift's popularity
There is no denying that Taylor Swift is one of, if not the most popular person in the entire world right now. And Andy Reid certainly noticed that more than ever throughout the 2023 season after Swift became a regular at Kansas City Chiefs games. At the 2023 NFL Combine, Reid spoke about her impact […]
There is no denying that Taylor Swift is one of, if not the most popular person in the entire world right now.
And Andy Reid certainly noticed that more than ever throughout the 2023 season after Swift became a regular at Kansas City Chiefs games.
At the 2023 NFL Combine, Reid spoke about her impact this season and had the perfect way to describe her popularity.
“She’s so grounded for who she is," Reid told ProFootball Talk. "I mentioned somewhere that since the Queen has passed away, she might be the most famous woman in the world.”
He's not wrong.
The Taylor Swift effect has showed itself to be real this year, with the NFL gaining a whole new group of fans. And it all started because they were hoping to catch a quick glimpse at Swift.
But as the season continued, they started to learn the rules. And when Super Bowl LVIII rolled around, they weren't going to miss it. Fans from Dubai, South Africa, Morocco, Poland, Sri Lanka and many other places even watched in the middle of the night.
And that was despite the fact that she was shown for only 54 seconds. But they did get some quality content from the on-field and off-the-field celebrations between her Travis Kelce.
Reid and the Chiefs benefited directly from her impact throughout the season, but now it is each and every team that is taking advantage of her.
Swift has helped draw in viewership, with many people across the world getting into football this year due to her relationship with Kelce. That included the Super Bowl becoming the most telecast in history, with an average of 123.4 million viewers watching across all platforms.
In total, more than more than 200 million viewers tuned in at some point for the game to see the Chiefs claim another ring.
So the 2024 Salary Cap number was increased by $30 million per club this year due to "extraordinary increase in media revenue for the 2024 season."
Basically, the NFL can should just say, 'Thanks Taylor.' And it proves that Reid's comments about her popularity couldn't be more spot on.
The Taylor Swift Effect: How an entire new subsect of Chiefs fans were born in the 2023 NFL season
From Travis Kelce’s Wildest Dreams to an incredible Love Story.
