New Packers CEO sets the tone with powerful championship message, and it shows how he plans to lead the franchise

The CEO of the Green Bay Packers takes care of the business side of the operation. In relation to football, the biggest task is to hire good people and let them do what they should to build a strong team. However, future CEO Ed Policy, who replaces Mark Murphy and takes over on July 15, […]

Wendell Ferreira NFL News Writer
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Green Bay Bay Packers chief operating officer and general counsel Ed Policy, right, listens to executive vice president/ director of football operations Russ Ball before their game against the Minnesota Vikings Monday, December 23, 2019 at US Bank Stadium in Minneapolis, Minn.
Mark Hoffman/Milwaukee Journal Sentinel / USA TODAY NETWORK via Imagn Images

The CEO of the Green Bay Packers takes care of the business side of the operation. In relation to football, the biggest task is to hire good people and let them do what they should to build a strong team. However, future CEO Ed Policy, who replaces Mark Murphy and takes over on July 15, is ready to do everything he can for the Packers to win more Super Bowls.

"That's what we strive for every day," Policy said in an interview with team media. "That's what we show up for. That's what guides us. Only one team gets to win it every year, and our goal is to put ourselves in position to be that team every year."

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One of Murphy's best qualities was his ability to hire. The current president, who's leaving the job after his 70th birthday following the franchise's guidelines, chose general manager Brian Gutekunst and head coach Matt LaFleur.

"I've learned a lot of it by watching Mark Murphy," Policy added. "It's essentially just hire slow, bring in the right people. A lot of this sounds cliché now, but it's cliché because it's true. Hire the right people, give them all the tools and support they need to do their job, and then really get out of their way and let them do it—while supporting them at every step."

Ed is the son of Carmen Policy, a long-time NFL executive who worked for the San Francisco 49ers and Cleveland Browns. The new Packers chief worked as a commissioner for the Arena Football League, then was an executive consultant in the NFL office. He's been with the Packers since 2012, first as vice president and general counsel, and promoted to COO back in 2018.

"The most important thing I would say—and I'm very grateful for this—is the importance of collaboration in decision-making," Policy stressed. "Mark has really taught me that it's critical to reach out to all the extraordinary people around you as you're going through a decision-making process. He's probably better at it than any leader I've worked with before, and I've had the opportunity to work with some outstanding leaders."

After 13 years working with the Packers and living in Green Bay, Ed Policy feels prepared to take over the franchise, knowing that being a part of the community is what makes the Packers special.

"This goes back to advice I got from my father when I was young. It's good to take on more things, but you have to be ready for it, and you have to make sure you don't skip any steps or take shortcuts along the way," Policy highlighted. "If you do that, you've prepared yourself to take on that additional responsibility. Showing up every day, making sure you check all the boxes, not taking shortcuts—it's not just about taking on responsibility, but being prepared to succeed with it. If you've done that, then taking on the responsibility is the easy part."

According to the Packers' current leadership structure, general manager Brian Gutekunst, head coach Matt LaFleur, and executive vice president/director of football operations Russ Ball all respond directly to the president.