Georgia could be in danger of losing a key recruit to an SEC rival because of NIL

The Georgia Bulldogs are in the midst of an intense recruiting battle.

Zach Ragan Tennessee Volunteers News Writer
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Brianna Paciorka/News Sentinel / USA TODAY NETWORK Brianna Paciorka/News Sentinel / USA TODAY NETWORK

The Georiga Bulldogs could be in danger of losing a key recruit to an SEC rival because of NIL.

2027 four-star tight end Brock Williams is expected to announce his commitment at any time.

Williams, 6-5/210 pounds from Libertyville, IL, is rated by 247Sports as the No. 2 tight end in the nation and the No. 2 player in the state of Illinois. He’s also rated as the No. 38 overall player in the 2027 recruiting class (which means he’s nearly a five-star recruit).

Texas could outspend Georgia for Brock Williams

Rivals’ Greg Smith noted this week that the “intel” favors Georgia in the battle for Williams, but Texas could make things interesting with their “deeper pockets”.

“The intel favors Georgia as Williams closes in on an announcement,” wrote Smith. “But Texas has deeper NIL pockets and could pull this one off in the end.”

Georgia head coach Kirby Smart has made it clear in the past how he feels about NIL — the Bulldogs don’t typically get into bidding wars for recruits.

“I want to see the fire,” said Smart last year. “I want to see the passion, the energy. I want to see who wants to be a good football player, who really cares about this game. They care more about the game than they do about their NIL revenue stream. Like, if you really, really, really care about the game and you want to be good, it doesn’t matter about any kind of money. It matters how I play the game.

“And more and more we’re seeing across college football, the purists, the ones that care about the game the most, play the hardest. And usually the team that plays hardest wins. I know everybody thinks it’s just whoever’s more talented, but there’s a whole lot to how hard you play and how much you care about it. So my goal is to find out how hard do you want to play? How much do you really want to be great? Because if you, do it’ll show by how you practice.”

The Ohio State Buckeyes are also in the mix for Williams.