Jason and Travis Kelce detail how the Taylor Swift Effect has impacted their New Heights podcast

Jason and Travis Kelce launched their New Heights podcast in September of 2022, and I'm sure the brothers could never have imagined where the show would be today.  It is currently the top sports podcast, with numerous fans also tuning in now to hear the brothers take on all things football and pop culture. And […]

Sophie Weller NFL Trending News Writer
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Jason and Travis Kelce discuss Tom Brady's broadcasting debut in September on the New Heights podcast.
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Jason and Travis Kelce launched their New Heights podcast in September of 2022, and I'm sure the brothers could never have imagined where the show would be today. 

It is currently the top sports podcast, with numerous fans also tuning in now to hear the brothers take on all things football and pop culture. And they don't disappoint, providing an unfiltered and brutally honest opinion on everything. 

The Kelce's saw viewership skyrocket after Travis' relationship with Taylor Swift became public. Swifties across the world were tuning in, hoping that the Kansas City Chiefs tight end would provide even the smallest glimpse into his relationship with the singer. 

So with that, they aimed to talk about more than just football, adding new segments about the new events and activities in their life with the increased attention. However, they do want to make sure that they show how much they appreciate everyone who has tuned in from the first show. 

"We want to be careful to stay loyal to the people that have tuned in from day one," Jason said during a panel at Sport Beach 2024 in Cannes, France. 

While the brothers always did make it a point to talk about their everyday lives, they have certainly changed the show to accommodate everyone. 

"But now it's really expanded," Jason added. "It's been fun for me; I have three little girls, so in some ways, the show and everything that's transpired over the past year has given reasons for girls to get involved in a sport where previously there wasn't that much interest.

"So all of a sudden, dads are hanging out with daughters, and there's worlds colliding, and our show gets to be another place where worlds collide, and it's awesome." 

Travis echoed Jason's sentiments. 

“You've gotta listen to your viewers, you have to listen to the comments and your demographic, and see who you're talking to,” the Chiefs tight end said. 

For the brother's, they went from well-known names in the NFL to worldwide celebrities. Fans have fallen in love with Jason's hot takes and fun-loving nature, while also getting to know his wife Kylie much better.  

And as for Travis, every little thing he does is under a microscope. Whether it's being caught wearing friendship bracelets to different events, or carrying around a Taylor Swift rubber duck, fans love to see it. But it's also a big adjustment for someone who isn't use to the increased attention. 

But both brothers have handled it in an incredible manner, continuing to be themselves and provide fans with a look into their lives through the New Heights podcast. 

It's No. 1 for a reason!