Texas Longhorns QB Arch Manning hilariously takes a backseat with his family in new NIL partnership commercial

With former Texas quarterback Quinn Ewers now off to the NFL, redshirt sophomore sensation Arch Manning is set to take over the reigns as the starter for the Longhorns this fall. As you could expect, a lot is expected of Manning, who played in 10 games in 2024. The talented passer managed to throw for […]

Ryan Roberts National College Football Writer
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Texas Longhorns quarterback Arch Manning (16) warms up before the Peach Bowl at Mercedes-Benz Stadium.
Brett Davis-Imagn Images

With former Texas quarterback Quinn Ewers now off to the NFL, redshirt sophomore sensation Arch Manning is set to take over the reigns as the starter for the Longhorns this fall. As you could expect, a lot is expected of Manning, who played in 10 games in 2024. The talented passer managed to throw for 939 yards and nine touchdowns, while rushing for four more scores and completing over 67 percent of his passes.

At 6-4 and 220 pounds, Manning is an impressive physical talent. He throws a tremendous deep ball, is extremely athletic, and you can tell he comes from a football family. With everything he has going for him, it is no surprise that Manning is as marketable as he is. His name is an SEO cheat code right now, and companies are lining up to try to figure out partnerships.

Manning's latest partnership went viral on Tuesday when a commercial dropped on the Uber X account. Manning, along with his father Cooper, and grandfather Archie were filmed taking a ride in a vehicle called Waymo. The crazy part is that neither of the Mannings were driving the car. In fact, nobody was driving it.

Waymo is an autonomous driving tech company on the journey to be the world's most trusted driver. The company is launching in Austin, Texas, only on Uber. It is a fun commercial to introduce Texas, and the world to Waymo and the continued wave of self-driving vehicles. 

It is even cooler to see Manning as a part of the commercial as well. While he has only started two games in his career so far, Arch has quickly become the biggest brand in college football right now. Having his father and grandfather with him is an added layer that football junkies gravitate towards. The Manning family holds a special place in football lore, and Arch is certainly capitalizing on it in this latest NIL deal.