Tennessee Basketball: A big change is on the way that fans might not love
A big change is on the way for Tennessee Vols basketball and it's one that will likely make fans groan. According to a report from ESPN's Pete Thamel, Tennessee has sold the naming rights to Thompson-Boling Arena for the next 10 years. Thamel reported that the naming rights have been sold to Food City. The […]
A big change is on the way for Tennessee Vols basketball and it's one that will likely make fans groan.
According to a report from ESPN's Pete Thamel, Tennessee has sold the naming rights to Thompson-Boling Arena for the next 10 years.
Thamel reported that the naming rights have been sold to Food City. The 10-year deal is worth more than $20 million according to Thamel.
According to a report from VolQuest, the arena will be known as "Thompson-Boling Arena at Food City Center".
While plenty of fans likely won't care for the new corporate sponsorship of Tennessee's basketball arena, this is actually a savvy move by UT's athletic department.
Not only will Tennessee generate an extra $2 million in revenue per year over the next 10 years, but they didn't really have to sacrifice the Thompson-Boling name. It's still front and center and it's still how it will be universally referred to (for the most part).
UT athletic director Danny White just can't make a bad move these days. Even moves that wouldn't normally be popular are coming up aces for White.
Former Oklahoma player tells unbelievable story about Josh Heupel’s toughness and leadership as a player
A former Oklahoma player told an unbelievable story about Josh Heupel’s toughness and leadership as a player
Featured image via Randy Sartin-USA TODAY Sports
