Vols QB Hendon Hooker announces new NIL partnership

Tennessee Vols quarterback Hendon Hooker already has numerous NIL deals and he added another big one this week. Hooker announced, via an Instagram post, that he's entered into a partnership with Mercedes-Benz of Knoxville. If anyone in college football deserves a massive NIL deal from a Mercedes dealership, it's Hooker. When you talk about a […]

Zach Ragan Tennessee Volunteers News Writer
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Tennessee Vols

Tennessee Vols quarterback Hendon Hooker already has numerous NIL deals and he added another big one this week.

Hooker announced, via an Instagram post, that he's entered into a partnership with Mercedes-Benz of Knoxville.

If anyone in college football deserves a massive NIL deal from a Mercedes dealership, it's Hooker.

When you talk about a college football player who does everything the right way, there isn't a better example than Hooker. He's fiercely competitive, a great leader, and a tremendous role model. They don't make 'em any better than Hooker.

As for Hooker's latest NIL deal, it sends a strong message to recruits.

If you come to Tennessee and excel, there will be no shortage of potential NIL deals. Folks in East Tennessee take care of their Vols. And Hooker, who is originally from Greensboro, NC, is proof of that.

Featured image via Brianna Paciorka/News Sentinel / USA TODAY NETWORK